LEGO® Middle East, in collaboration with Yas Mall, is gearing up for a one-of-a-kind event from October 10th to 20th, 2024, in Abu Dhabi. The event promises an electrifying atmosphere as LEGO enthusiasts, Formula 1 fans, and families come together to contribute to the creation of the Largest LEGO Brick Formula 1 Car, an attempt that will go down in the Guinness World Records.
Visitors of all ages are invited to participate in this grand endeavor, offering an exciting opportunity to help build a record-breaking LEGO masterpiece, one brick at a time. This community-driven activation celebrates creativity, family fun, and the shared love for LEGO and motorsport.
Be Part of LEGO History: Contribute to the Largest LEGO Brick Formula 1 Car
The centerpiece of this epic event is undoubtedly the chance to take part in constructing the world’s largest LEGO Formula 1 car. Participants can contribute to the car’s assembly by visiting dedicated build stations throughout the event, where they will receive 40 LEGO bricks along with instructions to build their unique section of the car. Once their section is complete, participants will proudly hand over their build to the Chief Brick Engineer, who will assemble it with others to bring the colossal structure to life.
The entire car construction will be an ongoing process, allowing visitors to witness the car’s evolution from day one through to the record-breaking conclusion. Everyone who contributes will be part of a historic journey, and the progress will unfold as a visual spectacle for all to enjoy. This approach encourages repeat visits, as participants return to see how their contribution adds to the bigger picture.
Exciting Activities Beyond the Build: Fun for the Whole Family
In addition to the monumental car-building experience, LEGO Middle East and Yas Mall have prepared a variety of activities designed to entertain and engage families. LEGO play zones will be set up for children of all ages to explore their creativity with free play areas, giving them the opportunity to build anything they imagine using the iconic bricks. These interactive play zones allow kids to tap into their imagination and enjoy the magical world of LEGO outside of the record attempt.
Moreover, visitors will have the chance to meet LEGO Master Builders, the geniuses behind many of the brand’s most impressive constructions. These talented individuals will offer demonstrations and tips on how to master the art of LEGO building, making this event a learning opportunity as well as a fun-filled day for LEGO lovers.
The atmosphere will be buzzing with excitement throughout the 10-day event, culminating in the record-breaking attempt on October 19th. LEGO enthusiasts will have the chance to witness the official Guinness World Record auditor confirm the achievement, marking the grand finale of this thrilling journey.
A Spectacular Venue for a Record-Breaking Event
The event will take place in the heart of Yas Mall, specifically in the Sports Boulevard near the Manchester City Challenge. This prime location will attract visitors from all over Abu Dhabi and beyond, offering them a front-row seat to a LEGO construction of epic proportions. Yas Mall’s dynamic environment is the perfect backdrop for this awe-inspiring event, with plenty of opportunities for visitors to explore, shop, and dine while enjoying the exciting LEGO activities.
Building Community Spirit: How LEGO Unites People of All Ages
The attempt to break the Guinness World Record for the Largest LEGO Brick Formula 1 Car is more than just a feat of engineering; it’s a celebration of community, creativity, and collaboration. LEGO has long been a tool for bringing people together, and this event exemplifies the power of play to unite families, friends, and enthusiasts of all ages.
Kristian Imhof, General Manager of LEGO Middle East & Africa, expressed his excitement, stating, “We’re thrilled to attempt this record-breaking event, which highlights our commitment to fostering creativity and community spirit. Play has the power to connect people, and we look forward to creating something truly memorable together.”
By encouraging participation from everyone, the event ensures that no one is left out of this unique journey. Each individual’s contribution to the car’s construction—whether big or small—plays a critical role in the overall success of the record attempt. This inclusive approach not only makes for an enjoyable experience but also strengthens the bond between participants and the LEGO brand.
Mark Your Calendar: Don’t Miss Out on This Historic Event
The excitement surrounding the attempt to break the Guinness World Record for the Largest LEGO Brick Formula 1 Car is palpable. From October 10th to 20th, visitors to Yas Mall will have the chance to be a part of something truly extraordinary. As the car slowly takes shape, brick by brick, the sense of anticipation will build toward the record-breaking moment on October 19th, when all the efforts of the community will come together in a remarkable display of creativity.
Don’t miss your chance to be part of LEGO history. Whether you’re a LEGO enthusiast, a Formula 1 fan, or just looking for a fun-filled family outing, this event promises to be unforgettable.
Conclusion
LEGO Middle East and Yas Mall are set to create a spectacle unlike any other, combining the thrills of Formula 1 racing with the boundless creativity of LEGO. The chance to help build the Largest LEGO Brick Formula 1 Car offers not only the opportunity to break a world record but also to experience the joy of working together as a community.
Visitors can look forward to a fun-filled event that includes a mix of hands-on building, family-friendly activities, and the opportunity to witness history in the making. So mark your calendars and prepare to join the fun at Yas Mall from October 10th to 20th—a record-breaking LEGO event awaits!
