IAAPA Middle East Trade Summit 2024

IAAPA Middle East Trade Summit 2024

Discover the IAAPA Middle East Trade Summit 2024, a game-changer in the attractions industry, set to take place on Yas Island, Abu Dhabi.

Welcome to the IAAPA Middle East Trade Summit 2024, a groundbreaking event that promises to reshape the attractions industry. In collaboration with Miral, a pioneer in immersive experiences, and the Abu Dhabi Exhibition Convention and Exhibition Bureau, IAAPA is set to host an unforgettable trade summit on Yas Island, Abu Dhabi, in January 2024. This summit marks IAAPA’s commitment to supporting the Middle East region with in-person experiences and networking opportunities.

Setting the Stage: Yas Island, Abu Dhabi

Yas Island, a breathtaking jewel of the United Arab Emirates, will be the backdrop for this spectacular event. From January 22 to 24, 2024, attendees will gather on this iconic island, following the resounding success of the previous year’s trade summit in Riyadh.

Unveiling the Summit Agenda

The Trade Connections Area: A Hub of Opportunities

The heart of the IAAPA Middle East Trade Summit is the Trade Connections Area, a bustling hub featuring 41 renowned companies from the attractions industry. Attendees can explore groundbreaking technologies, innovative products, and potential collaborations here.

Educational Sessions: Illuminating the Future

Knowledge is power, and the summit offers a rich selection of educational sessions designed to empower industry professionals. Topics range from cutting-edge Artificial Intelligence (AI) to the complexities of digital transformation and sustainable destination and attraction development.

Networking Events: Forge Lasting Connections

In the world of attractions, networking is key. The summit presents numerous networking events, allowing attendees to connect with like-minded professionals, share insights, and build valuable relationships.

EDUTours: Immersive Learning

A highlight of the IAAPA Middle East Trade Summit is the series of EDUTours. These immersive educational journeys offer a unique perspective on the attractions industry.

  1. SeaWorld Yas Island, Abu Dhabi: Dive into the region’s first marine life theme park and witness the wonders of the underwater world.
  2. Ferrari World Yas Island, Abu Dhabi: Experience the adrenaline rush with the world’s fastest roller coaster, Formula Rossa, at Ferrari World.
  3. Warner Bros. World Abu Dhabi: Step into the enchanting world of Warner Bros. and meet your favourite characters.
  4. Yas Waterworld Yas Island, Abu Dhabi: Splash into adventure at Yas Waterworld, which offers thrilling water rides and attractions.

Registration and Full Summit Packages

Secure your spot at this game-changing event by registering now. Limited Full Summit packages are available, granting access to the Trade Connections Area and exclusive EDUTours.

IAAPA Middle East Trade Summit 2024 (1)

Diving Deeper: Summit Highlights

Artificial Intelligence (AI) in Attractions

Delve into the world of AI and discover how it’s reshaping the attractions industry. Learn about AI-driven innovations that promise to revolutionize visitor experiences.

Navigating Digital Transformation Challenges

In an era of digital transformation, the attractions industry faces unique challenges. Explore strategies for embracing digital change while maintaining the essence of attractions.

Sustainable Destination Development

As the world becomes more environmentally conscious, sustainability is at the forefront of attraction development. Gain insights into building destinations and attractions in an eco-friendly and sustainable manner.

Meet the Visionaries

Peter van der Schans: IAAPA’s Commitment to the Middle East

Peter van der Schans, Vice President and Executive Director of IAAPA Europe, Middle East, Africa, shares IAAPA’s vision for the Middle East region. Discover how IAAPA plans to foster growth and build relationships in this dynamic industry.


The IAAPA Middle East Trade Summit 2024 promises to be a game-changer in the attractions industry. With its exceptional offerings, educational sessions, networking opportunities, and immersive EDUTours, it’s an event that industry professionals cannot afford to miss. Join IAAPA in shaping the future of attractions on Yas Island, Abu Dhabi, in January 2024. Register today and be a part of this transformative experience!

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