Hero Dubai Desert Classic’s Epic Partnership with IFZA in 2024!

Hero Dubai Desert Classic's Epic Partnership with IFZA in 2024!

The Hero Dubai Desert Classic announces a strategic partnership with IFZA, a dynamic Free Zone community in Dubai, for its 35th edition in January 2024.

The Hero Dubai Desert Classic, one of the most prestigious golf tournaments in the world, is gearing up for its 35th edition in January 2024. In an exciting development, the tournament organizers have unveiled a strategic partnership with IFZA, a dynamic Free Zone community in Dubai. This partnership promises to bring a new dimension to the event and contribute to Dubai’s economic growth. Let’s delve deeper into this exciting collaboration and its significance.

A Powerful Partnership Takes Shape

Simon Corkill, the executive tournament director of the Hero Dubai Desert Classic, expressed his enthusiasm for this partnership. He emphasized its strategic importance, especially concerning IFZA’s role in Dubai’s recent economic growth. Corkill stated, “This collaboration is another step forward that will help enhance our position as one of the leading golf tournaments in the global calendar while providing memorable experiences for players, officials, and our fans alike.”

Jochen Knecht, CEO of IFZA, echoed Corkill’s sentiments, stating, “IFZA is delighted to be a partner of the Hero Dubai Desert Classic.” He highlighted the event’s incredible legacy and role in bringing the world’s greatest golfers to Dubai, aligning perfectly with IFZA’s mission to position Dubai as a strategic business and lifestyle destination.

IFZA’s International Expansion

IFZA’s involvement in the Hero Dubai Desert Classic is not just a local affair; it’s part of their global expansion strategy. Knecht revealed that IFZA is undergoing unprecedented international expansion, with offices in Spain, Germany, Switzerland, Austria, China, and the Americas. This expansion aims to drive business generation from markets worldwide into Dubai, contributing to the emirate’s continued growth.

IFZA Cares: A Commitment to the Environment

Beyond its business-centric goals, IFZA is committed to social and environmental values. This commitment will be brought to life at the Hero Dubai Desert Classic through IFZA’s mangrove planting initiative. For every car parked by visitors at Emirates Golf Club during the tournament, IFZA will plant a mangrove sapling. This initiative contributes to the environment and showcases the tournament’s dedication to sustainability.

IFZA: An International Free Zone Community

IFZA is the most dynamic and truly international Free Zone Community in the UAE. Leveraging Dubai’s strategic location and world-class infrastructure, IFZA has successfully incorporated thousands of businesses from key international markets, including the UK, France, Germany, Italy, Spain, USA, India, and China, into the UAE. Their commitment to facilitating business growth aligns seamlessly with the Hero Dubai Desert Classic’s objectives.

Supporting the MEA Region’s Longest-Running Golf Tournament

As part of their partnership, IFZA will provide invaluable support to help deliver the Middle East and Africa (MEA) region’s longest-running golf tournament. The Hero Dubai Desert Classic, which held its first edition in 1989, has a history of bringing together golf enthusiasts worldwide. IFZA’s involvement ensures the continued success and growth of this iconic event.

Rory McIlroy and a Stellar Line-up

With less than two months remaining until the tournament, golf fans eagerly anticipate the participation of some of the sport’s biggest names. World No.2 and defending champion Rory McIlroy will seek his historic fourth title at the Hero Dubai Desert Classic. Organizers will confirm further star-studded names for this year’s stellar line-up in the coming weeks, promising an unforgettable competition.

Grab Your Tickets and Enjoy the Experience

For golf enthusiasts and spectators, the Hero Dubai Desert Classic offers a unique opportunity to witness world-class golfing action up close. Free general admission and hospitality tickets are now available. Additionally, the event’s Tournament Town is set to feature a wide array of family entertainment on all four days. To secure your tickets or to find more information about the event, visit dubaidesertclassic.com.

A Convenient Commute with the Metro

As a proponent of sustainability and convenience, the tournament organizers encourage fans to use the Metro service to commute to and from the event. The Al Khail station is conveniently located directly outside the club’s main entrance, making it an eco-friendly and hassle-free travel option.


The strategic partnership between the Hero Dubai Desert Classic and IFZA signifies a pivotal moment in the tournament’s history. It promises to enhance the event’s status in the global golfing calendar and contribute to Dubai’s economic growth and sustainability efforts. As the countdown to the 35th edition begins, golf enthusiasts and fans can look forward to witnessing an exceptional showcase of talent and entertainment. Grab your tickets, embrace the excitement, and be part of this golfing extravaganza in the heart of Dubai.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Most Popular

To Top