In a groundbreaking collaboration, Red Sea Global and Warner Bros. Discovery have come together to unveil a compelling narrative that not only captivates but educates audiences worldwide about the urgent need to combat the devastating impact of climate change on coral reefs. Titled “Beneath the Surface: The Fight for Corals,” this upcoming film is set to air on Discovery channel and discovery+ via stc/Jawwy tv on Earth Day, April 22nd, 2024.
Red Sea Global: Pioneers of Regenerative Tourism
Red Sea Global stands at the forefront of regenerative tourism, with its iconic developments such as The Red Sea and Amaala. Their ethos revolves around showcasing how environmental stewardship intertwines with tourism development. A core aspect of their mission is to raise global awareness about the indispensable role played by coral reefs in sustaining the delicate balance of our planet’s ecosystem. This commitment was recently underscored at a side event during COP28 in Dubai, where an exclusive preview of the film was showcased, emphasizing Red Sea Global’s dedication to environmental advocacy.
The Vision Behind “Beneath the Surface: The Fight for Corals”
Crafted by the esteemed BAFTA-winning production company Park Village and helmed by the talented Emmy & BAFTA award-nominated British Director, Ian Derry, this cinematic masterpiece delves into the remarkable journey of Salma Shaker, a proficient Saudi Arabian free diver. Salma’s expedition leads her to explore the groundbreaking initiatives undertaken by scientists at Red Sea Global and King Abdullah University of Science and Technology (KAUST). The narrative transcends geographical boundaries, offering a poignant portrayal of coral reefs’ challenges, including a poignant visit to the reefs in Mexico. Through Salma’s lens, viewers are immersed in a compelling narrative that strikes a delicate balance between accessibility and emotional resonance, making it a poignant exploration of the global plight faced by coral reefs.
Unraveling the Mysteries of Saudi Arabia’s Red Sea Coastline
At the heart of the film lies a profound focus on the uncharted reefs along Saudi Arabia’s Red Sea coastline. Red Sea Global endeavors to unveil the mysteries of this pristine territory, showcasing its rich biodiversity and the pivotal role it plays in supporting the global ecosystem. The narrative extends beyond exploration to highlight the potential benefits of coral research in the Red Sea for ecosystems worldwide, offering a glimpse into the promising future of marine conservation efforts.
Red Sea Global’s Commitment to Environmental Preservation
John Pagano, the Group CEO at Red Sea Global, emphasizes their commitment to preserving nature through science-driven initiatives. He underscores the importance of protecting, nourishing, and restoring coral reefs, highlighting their resilience while acknowledging the imminent threats they face. “Beneath the Surface: The Fight for Corals” serves as a platform to showcase the beauty and vulnerability of these underwater wonders, advocating for global collaboration in safeguarding our oceans for future generations.
Warner Bros. Discovery: Harnessing the Power of Storytelling for Social Change
Warner Bros. Discovery shares this commitment to effecting positive change through storytelling. Kerrie McEvoy, Director, Head of Factual Channels, emphasizes their dedication to using their platform to entertain and inspire change. “Beneath the Surface: The Fight for Corals” exemplifies their mission to leverage storytelling as a catalyst for social and environmental advocacy, empowering viewers to become agents of change in tackling pressing global issues.
Empowering Viewers to Make a Difference
Edina Constantinescu, Senior Director Marketing EMEA & International, Social Good- Discovery Networks at Warner Bros. Discovery, echoes this sentiment, emphasizing the importance of social good in their endeavors. By broadcasting the film across various regions, they aim to galvanize viewers into action, fostering a sense of collective responsibility towards protecting our reefs and preserving the environment for future generations.
A Diverse Cast of Experts: Providing Insight into Coral Conservation Efforts
“Beneath the Surface: The Fight for Corals” features contributions from a diverse array of experts, offering invaluable insights into the current state of reefs worldwide. From their ecological significance to the myriad challenges they face, the film provides a comprehensive overview of coral conservation efforts, shedding light on the ongoing initiatives aimed at addressing these challenges head-on.
Mark Your Calendars: Airing on Earth Day, April 22, 2024
The eagerly anticipated premiere of “Beneath the Surface: The Fight for Corals” is scheduled to air on Discovery channel and discovery+ via stc/Jawwy tv on Earth Day, April 22, 2024, at 9 pm KSA time. Don’t miss this opportunity to embark on a transformative journey into the depths of our oceans, as we unite in the fight to protect and preserve coral reefs for generations to come.
